{"id":11,"date":"2026-04-21T05:41:26","date_gmt":"2026-04-21T05:41:26","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/?page_id=11"},"modified":"2026-07-09T12:41:37","modified_gmt":"2026-07-09T12:41:37","slug":"home","status":"publish","type":"page","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/","title":{"rendered":"Home"},"content":{"rendered":"\t\t<div \n\t\tclass=\"aw-content-slider-block wp-block-advertising-week-content-slider\"\t\t>\n\t\t\t<div class=\"aw-content-slider aw-content-slider--layout-1 aw-content-slider--edge-peek\" data-aw-slider-config=\"{&quot;autoplay&quot;:false,&quot;autoplaySpeed&quot;:4000,&quot;dots&quot;:false,&quot;arrows&quot;:true,&quot;slidesToShow&quot;:3,&quot;slidesToScroll&quot;:1}\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__viewport\">\n\t\t\t\t\t\t<div class=\"aw-content-slider__track\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg\" class=\"aw-content-slider__image wp-image-13611 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/ai-is-amazing-your-ads-about-it-still-have-to-be-true\/13610\/\">AI Is Amazing. Your Ads About It Still Have to Be True.<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">In recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn\u2019t) talk about AI. Here are four lessons from those cases.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/ai-is-amazing-your-ads-about-it-still-have-to-be-true\/13610\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-768x432.jpg\" class=\"aw-content-slider__image wp-image-13692 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/what-the-trust-recession-means-for-advertisers\/\">What the Trust Recession Means for Advertisers<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Consumers already have more information than they know what to do with, so adding another marketing message rarely solves the problem.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/what-the-trust-recession-means-for-advertisers\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg\" class=\"aw-content-slider__image wp-image-13716 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/making-room-to-think\/\">Making Room to Think<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">AI as a tool versus agentic AI, looking at it like a Pixar movie, and embracing the culture shift that comes with it all.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/making-room-to-think\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg\" class=\"aw-content-slider__image wp-image-13683 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/ai-optimization-can-scale-the-wrong-strategy-faster-than-ever\/\">AI Optimization Can Scale the Wrong Strategy Faster Than Ever<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">The marketer\u2019s job is to understand which signals still represent human intent, which signals reflect machine activity and which signals reveal how the brand is being interpreted in the market.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/ai-optimization-can-scale-the-wrong-strategy-faster-than-ever\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-768x432.jpg\" class=\"aw-content-slider__image wp-image-13689 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/why-gaming-audiences-are-becoming-harder-to-reach-and-easier-to-lose\/\">Why Gaming Audiences Are Becoming Harder to Reach &#8211; and Easier to Lose<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Building lasting engagement requires more than visibility alone; it requires curation and a long-term strategy.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/why-gaming-audiences-are-becoming-harder-to-reach-and-easier-to-lose\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Tartan-Army-Isnt-the-World-768x432.jpg\" class=\"aw-content-slider__image wp-image-13686 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Tartan-Army-Isnt-the-World-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Tartan-Army-Isnt-the-World-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/the-tartan-army-isnt-the-world-cup-story-marketers-should-watch\/\">The Tartan Army Isn\u2019t the World Cup Story Marketers Should Watch<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">When Scotland\u2019s Tartan Army arrived in Boston for the June 13 match against Haiti, the headlines wrote themselves: bars running dry, tap lines emptying.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/the-tartan-army-isnt-the-world-cup-story-marketers-should-watch\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-768x432.jpg\" class=\"aw-content-slider__image wp-image-13680 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/programmatic-broke-publisher-value-its-time-for-the-sell-side-to-strike-back\/\">Programmatic Broke Publisher Value. It&#8217;s Time for the Sell-Side to Strike Back.<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Publishers have spent years building trusted brands, loyal audiences and valuable environments. Today, they also need tools to ensure that the value of their premium inventory survives the journey into programmatic marketplaces.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/programmatic-broke-publisher-value-its-time-for-the-sell-side-to-strike-back\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Second-Second-is-The-Moment-768x432.jpg\" class=\"aw-content-slider__image wp-image-13677 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Second-Second-is-The-Moment-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Second-Second-is-The-Moment-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/the-second-second-is-the-moment-that-matters-most-for-brands-right-now\/\">The Second Second Is the Moment That Matters Most for Brands Right Now<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Maintaining engagement for one more second is the difference between being one of the increasingly rare brands that wins customers and accolades, or being tossed into the vast sea of those that are immediately forgotten.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/the-second-second-is-the-moment-that-matters-most-for-brands-right-now\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/jenny-stanley-768x432.jpg\" class=\"aw-content-slider__image wp-image-13713 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/jenny-stanley-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/jenny-stanley-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/turning-every-package-into-a-marketing-channel\/\">Turning Every Package into a Marketing Channel<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">We&#8217;re wrapping up this season of Modern Marketing and Measurement with a full-circle conversation: bringing packaging, the original marketing tool, into the future with QR codes and AI-powered experiences.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/turning-every-package-into-a-marketing-channel\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-461897f4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\t\t<div class=\"aw-pl-block wp-block-advertising-week-post-listing\">\n\t\t\t\t\t\t<div class=\"aw-pl__surface\" style=\"\">\n\t\t\t\t<div class=\"aw-pl container\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"aw-pl__list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-pl__item aw-pl__item--row\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-pl__link aw-pl__link--row\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/ai-is-amazing-your-ads-about-it-still-have-to-be-true\/13610\/\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__media aw-pl__media--thumb\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg\" class=\"aw-pl__image wp-image-13611 aw-card-img\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 767px) 30vw, 180px\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__content\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"aw-pl__post-title h6\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Is Amazing. Your Ads About It Still Have to Be True.\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tIn recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn\u2019t) talk about AI. Here are four lessons from those cases.\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-pl__item aw-pl__item--row\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-pl__link aw-pl__link--row\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/what-the-trust-recession-means-for-advertisers\/\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__media aw-pl__media--thumb\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-768x432.jpg\" class=\"aw-pl__image wp-image-13692 aw-card-img\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 767px) 30vw, 180px\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__content\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"aw-pl__post-title h6\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tWhat the Trust Recession Means for Advertisers\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tConsumers already have more information than they know what to do with, so adding another marketing message rarely solves the problem.\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-pl__item aw-pl__item--row\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-pl__link aw-pl__link--row\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/making-room-to-think\/\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__media aw-pl__media--thumb\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg\" class=\"aw-pl__image wp-image-13716 aw-card-img\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 767px) 30vw, 180px\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__content\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"aw-pl__post-title h6\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tMaking Room to Think\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI as a tool versus agentic AI, looking at it like a Pixar movie, and embracing the culture shift that comes with it all.\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-pl__item aw-pl__item--row\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-pl__link aw-pl__link--row\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/ai-optimization-can-scale-the-wrong-strategy-faster-than-ever\/\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__media aw-pl__media--thumb\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg\" class=\"aw-pl__image wp-image-13683 aw-card-img\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 767px) 30vw, 180px\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__content\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"aw-pl__post-title h6\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Optimization Can Scale the Wrong Strategy Faster Than Ever\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tThe marketer\u2019s job is to understand which signals still represent human intent, which signals reflect machine activity and which signals reveal how the brand is being interpreted in the market.\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-pl__item aw-pl__item--row\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-pl__link aw-pl__link--row\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/why-gaming-audiences-are-becoming-harder-to-reach-and-easier-to-lose\/\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__media aw-pl__media--thumb\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-768x432.jpg\" class=\"aw-pl__image wp-image-13689 aw-card-img\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 767px) 30vw, 180px\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__content\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"aw-pl__post-title h6\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tWhy Gaming Audiences Are Becoming Harder to Reach &#8211; and Easier to Lose\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tBuilding lasting engagement requires more than visibility alone; it requires curation and a long-term strategy.\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-pl__item aw-pl__item--row\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-pl__link aw-pl__link--row\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/the-tartan-army-isnt-the-world-cup-story-marketers-should-watch\/\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__media aw-pl__media--thumb\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Tartan-Army-Isnt-the-World-768x432.jpg\" class=\"aw-pl__image wp-image-13686 aw-card-img\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 767px) 30vw, 180px\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Tartan-Army-Isnt-the-World-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/The-Tartan-Army-Isnt-the-World-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__content\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"aw-pl__post-title h6\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tThe Tartan Army Isn\u2019t the World Cup Story Marketers Should Watch\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-pl__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tWhen Scotland\u2019s Tartan Army arrived in Boston for the June 13 match against Haiti, the headlines wrote themselves: bars running dry, tap lines emptying.\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group aw-post-sidebar is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group aw-post-sidebar 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class=\"wp-block-search__input\" id=\"wp-block-search__input-1\" placeholder=\"\" value=\"\" type=\"search\" name=\"s\" required \/><\/div><\/form><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-advertising-week-aw-widget aw-widget\"><div class=\"aw-widget__inner\"><h4 class=\"aw-widget__title\">Recent Articles<\/h4><div class=\"aw-widget__content\">\t\t<div\n\t\tclass=\"aw-dcl-block wp-block-advertising-week-dynamic-content-list\"\t\t>\n\t\t\t<div class=\"aw-dcl__surface\">\n\t\t\t\t<div class=\"aw-dcl\">\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"aw-dcl__list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-dcl__item\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcl__item-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/ai-is-amazing-your-ads-about-it-still-have-to-be-true\/13610\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-1024x576.jpg\" class=\"aw-dcl__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-1024x576.jpg 1024w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-300x169.jpg 300w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-1536x864.jpg 1536w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcl__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__body\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcl__post-title\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Is Amazing. Your Ads About It Still Have to Be True.\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-dcl__item\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcl__item-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/what-the-trust-recession-means-for-advertisers\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-1024x576.jpg\" class=\"aw-dcl__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-1024x576.jpg 1024w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-300x169.jpg 300w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1-1536x864.jpg 1536w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/What-the-trust-recession-means-1.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcl__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__body\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcl__post-title\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tWhat the Trust Recession Means for Advertisers\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-dcl__item\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcl__item-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/making-room-to-think\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-1024x576.jpg\" class=\"aw-dcl__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-1024x576.jpg 1024w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-300x169.jpg 300w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-1536x864.jpg 1536w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcl__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__body\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcl__post-title\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tMaking Room to Think\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-dcl__item\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcl__item-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/ai-optimization-can-scale-the-wrong-strategy-faster-than-ever\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-1024x576.jpg\" class=\"aw-dcl__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-1024x576.jpg 1024w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-300x169.jpg 300w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-1536x864.jpg 1536w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcl__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__body\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcl__post-title\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Optimization Can Scale the Wrong Strategy Faster Than Ever\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"aw-dcl__item\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcl__item-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/why-gaming-audiences-are-becoming-harder-to-reach-and-easier-to-lose\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-1024x576.jpg\" class=\"aw-dcl__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-1024x576.jpg 1024w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-300x169.jpg 300w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming-1536x864.jpg 1536w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Why-gaming-audiences-are-becoming.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcl__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcl__body\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcl__post-title\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tWhy Gaming Audiences Are Becoming Harder to Reach &#8211; and Easier to Lose\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-advertising-week-aw-widget aw-widget\"><div class=\"aw-widget__inner\"><h4 class=\"aw-widget__title\">LATEST PODCASTS<\/h4><div class=\"aw-widget__content\">\t\t<div\n\t\tclass=\"aw-dcl-block wp-block-advertising-week-dynamic-content-list\"\t\t>\n\t\t\t<div class=\"aw-dcl__surface\">\n\t\t\t\t<div class=\"aw-dcl\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__empty\">No Posts Found.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\t\t<div\n\t\tclass=\"aw-dcg-block wp-block-advertising-week-dynamic-content-grid\"\t\t>\n\t\t\t<div class=\"aw-dcg__surface\" style=\"\">\n\t\t\t\t<div class=\"aw-dcg container\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__header\" style=\"\">\n\t\t\t\t\t\t\t<h2 class=\"aw-dcg__title aw-dcg__title--has-separator h3\" style=\"\">\n\t\t\t\t\t\t\t\tFOCUS ON ARTIFICIAL INTELLIGENCE\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__grid aw-dcg__grid--3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/ai-is-amazing-your-ads-about-it-still-have-to-be-true\/13610\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg\" class=\"aw-dcg__image aw-card-img wp-image-13611\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/samdemo-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Is Amazing. Your Ads About It Still Have to Be True.\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tIn recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn\u2019t) talk about AI. Here are four lessons from those cases.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/making-room-to-think\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg\" class=\"aw-dcg__image aw-card-img wp-image-13716\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/rebecca-sykes-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tMaking Room to Think\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAI as a tool versus agentic AI, looking at it like a Pixar movie, and embracing the culture shift that comes with it all.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/ai-optimization-can-scale-the-wrong-strategy-faster-than-ever\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg\" class=\"aw-dcg__image aw-card-img wp-image-13683\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AI-Optimization-Can-Scale-The-Wrong-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Optimization Can Scale the Wrong Strategy Faster Than Ever\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tThe marketer\u2019s job is to understand which signals still represent human intent, which signals reflect machine activity and which signals reveal how the brand is being interpreted in the market.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/programmatic-broke-publisher-value-its-time-for-the-sell-side-to-strike-back\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-768x432.jpg\" class=\"aw-dcg__image aw-card-img wp-image-13680\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tProgrammatic Broke Publisher Value. It&#8217;s Time for the Sell-Side to Strike Back.\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tPublishers have spent years building trusted brands, loyal audiences and valuable environments. Today, they also need tools to ensure that the value of their premium inventory survives the journey into programmatic marketplaces.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/cannes-lions-2026-ai-grows-up-as-advertising-focuses-on-real-world-impact\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Cannes-Lions-2026-768x432.jpg\" class=\"aw-dcg__image aw-card-img wp-image-13674\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Cannes-Lions-2026-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Cannes-Lions-2026-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tCannes Lions 2026: AI Grows up as Advertising Focuses on Real-World Impact\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tTaken together, the conversations from Cannes Lions 2026 suggest the industry is entering a more mature chapter.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/metas-shareholder-dissent-is-a-warning-label-for-advertisers\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Metas-shareholder-dissent-768x432.jpg\" class=\"aw-dcg__image aw-card-img wp-image-13671\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Metas-shareholder-dissent-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Metas-shareholder-dissent-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tMeta\u2019s Shareholder Dissent Is a Warning Label for Advertisers\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tPlatform dominance made media feel simpler. A more pluralised market will make it more interesting, more demanding and, for the best-prepared brands, more valuable.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n\t\t<div \n\t\tclass=\"aw-content-slider-block wp-block-advertising-week-content-slider\"\t\t>\n\t\t\t<div class=\"aw-content-slider aw-content-slider--layout-1 aw-content-slider--edge-peek container\" data-aw-slider-config=\"{&quot;autoplay&quot;:false,&quot;autoplaySpeed&quot;:4000,&quot;dots&quot;:false,&quot;arrows&quot;:true,&quot;slidesToShow&quot;:3,&quot;slidesToScroll&quot;:1}\">\n\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__header aw-content-slider__header--align-left\">\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t<h2 class=\"aw-content-slider__title aw-content-slider__title--has-separator h3\" style=\"\">STREAMING + CTV<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__viewport\">\n\t\t\t\t\t\t<div class=\"aw-content-slider__track\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-768x432.jpg\" class=\"aw-content-slider__image wp-image-13680 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Programmatic-broke-publisher-value-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/programmatic-broke-publisher-value-its-time-for-the-sell-side-to-strike-back\/\">Programmatic Broke Publisher Value. It&#8217;s Time for the Sell-Side to Strike Back.<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Publishers have spent years building trusted brands, loyal audiences and valuable environments. Today, they also need tools to ensure that the value of their premium inventory survives the journey into programmatic marketplaces.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/programmatic-broke-publisher-value-its-time-for-the-sell-side-to-strike-back\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Cannes-Lions-2026-768x432.jpg\" class=\"aw-content-slider__image wp-image-13674 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Cannes-Lions-2026-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Cannes-Lions-2026-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/cannes-lions-2026-ai-grows-up-as-advertising-focuses-on-real-world-impact\/\">Cannes Lions 2026: AI Grows up as Advertising Focuses on Real-World Impact<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Taken together, the conversations from Cannes Lions 2026 suggest the industry is entering a more mature chapter.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/cannes-lions-2026-ai-grows-up-as-advertising-focuses-on-real-world-impact\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Metas-shareholder-dissent-768x432.jpg\" class=\"aw-content-slider__image wp-image-13671 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Metas-shareholder-dissent-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/Metas-shareholder-dissent-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/metas-shareholder-dissent-is-a-warning-label-for-advertisers\/\">Meta\u2019s Shareholder Dissent Is a Warning Label for Advertisers<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Platform dominance made media feel simpler. A more pluralised market will make it more interesting, more demanding and, for the best-prepared brands, more valuable.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/metas-shareholder-dissent-is-a-warning-label-for-advertisers\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/05\/Making-Audience-Data-Work-768x432.jpg\" class=\"aw-content-slider__image wp-image-12910 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/05\/Making-Audience-Data-Work-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/05\/Making-Audience-Data-Work-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/making-audience-data-work-for-agents-not-just-algorithms\/12909\/\">Making Audience Data Work for Agents, Not Just Algorithms<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">The move toward agentic systems will not happen all at once, but many of its components are already in place.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/making-audience-data-work-for-agents-not-just-algorithms\/12909\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/05\/The-Real-Culprit-of-Agency-Tech-768x432.jpg\" class=\"aw-content-slider__image wp-image-12346 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/05\/The-Real-Culprit-of-Agency-Tech-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/05\/The-Real-Culprit-of-Agency-Tech-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/the-real-culprit-of-agency-tech-debt-isnt-technical-its-cultural\/12345\/\">The Real Culprit of Agency Tech Debt Isn\u2019t Technical\u2014It\u2019s Cultural<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">By Sarah Potemkin, Canvas Worldwide, SVP- Managing Director-Performance Media In the mid-1970s, Kodak invented the first digital camera. Decades later, it had already invested in the future\u2014acquiring Ofoto and launching [&hellip;]<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/the-real-culprit-of-agency-tech-debt-isnt-technical-its-cultural\/12345\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/There-are-15000-MarTech-tools-768x432.jpg\" class=\"aw-content-slider__image wp-image-12061 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/There-are-15000-MarTech-tools-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/There-are-15000-MarTech-tools-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/there-are-15000-martech-tools-so-why-do-half-of-buyers-have-the-wrong-ones\/12060\/\">There Are 15,000 Martech Tools. So Why Do Half of Buyers Have the Wrong Ones?<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Martech buying needs to get back to the fundamentals of what a market is supposed to do: connect serious buyers with qualified vendors.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/there-are-15000-martech-tools-so-why-do-half-of-buyers-have-the-wrong-ones\/12060\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/barbara-768x432.jpg\" class=\"aw-content-slider__image wp-image-12033 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/barbara-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/barbara-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/aw360-qa-orange-142s-barbara-burnett-on-mid-market-programmatic-today\/12032\/\">AW360 Q&#038;A: Orange 142\u2019s Barbara Burnett on Mid-Market Programmatic Today<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">Programmatic has become more powerful, but also harder to manage. For many teams, the challenge isn\u2019t access to tools. It\u2019s understanding what\u2019s working, where spend is going, and how to act on it quickly.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/aw360-qa-orange-142s-barbara-burnett-on-mid-market-programmatic-today\/12032\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/collab-data-768x432.jpg\" class=\"aw-content-slider__image wp-image-12040 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/collab-data-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/collab-data-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/from-identity-to-intelligence-why-collaborative-data-is-marketings-next-competitive-frontier\/12039\/\">From Identity to Intelligence: Why Collaborative Data is Marketing&#8217;s Next Competitive Frontier<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">The organisations that will thrive in the next phase of data-driven marketing are not necessarily those with the biggest datasets, but those with the most collaborative and privacy-focused approach to using and connecting them.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/from-identity-to-intelligence-why-collaborative-data-is-marketings-next-competitive-frontier\/12039\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/Did-CPM-Break-the-Open-768x432.jpg\" class=\"aw-content-slider__image wp-image-244 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/Did-CPM-Break-the-Open-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/Did-CPM-Break-the-Open-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/did-cpm-break-the-open-web\/11929\/\">Did CPM Break the Open Web?<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">We can build a web where creating genuine value for users is the most direct path to sustainable revenue. We know what that looks like.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/did-cpm-break-the-open-web\/11929\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__card\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/quantum-marketing-768x432.jpg\" class=\"aw-content-slider__image wp-image-11959 aw-card-img\" alt=\"\" decoding=\"async\" sizes=\"(max-width: 576px) 100vw, (max-width: 767px) 50vw, 33vw\" loading=\"lazy\" data-aw-card=\"1\" srcset=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/quantum-marketing-768x432.jpg 768w, https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/04\/quantum-marketing-300x169.jpg 300w\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__gradient\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-content-slider__title-bar h5\"><a href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/quantum-marketing-demands-a-new-mindset-for-brands\/11958\/\">Quantum Marketing Demands a New Mindset for Brands<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__excerpt\">By pairing a flexible mindset with thoughtful, incremental adoption of technology, marketers can move beyond rigid strategies and truly ride the waves of modern consumer behavior.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__cta\" href=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/news\/quantum-marketing-demands-a-new-mindset-for-brands\/11958\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tREAD MORE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-content-slider__cta-arrow\" aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"class_list":["post-11","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/pages\/11","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/comments?post=11"}],"version-history":[{"count":25,"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/pages\/11\/revisions"}],"predecessor-version":[{"id":13637,"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/pages\/11\/revisions\/13637"}],"wp:attachment":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/aw360\/wp-json\/wp\/v2\/media?parent=11"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}