{"id":1056,"date":"2026-08-10T05:47:21","date_gmt":"2026-08-10T09:47:21","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/lizzie-collins\/"},"modified":"2026-08-10T05:47:21","modified_gmt":"2026-08-10T09:47:21","slug":"lizzie-collins","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/lizzie-collins\/4766\/","title":{"rendered":"Lizzie Collins"},"excerpt":{"rendered":"<p>Lizzie Widhelm is the SVP, Ad Innovation &amp; B2B Marketing at SXM Media, the combined sales organization of Sirius XM Holdings Inc., spanning its SiriusXM, Pandora, and Stitcher audio entertainment [&hellip;]<\/p>\n","protected":false},"template":"","class_list":["post-1056","sb_speaker","type-sb_speaker","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Lizzie Collins<\/title>\n<meta name=\"description\" content=\"Lizzie Widhelm is the SVP, Ad Innovation &amp; B2B Marketing at SXM Media, the combined sales organization of Sirius XM Holdings Inc., spanning its SiriusXM, Pandora, and Stitcher audio entertainment platforms and services. 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