{"id":1280,"date":"2026-08-10T05:49:16","date_gmt":"2026-08-10T09:49:16","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/"},"modified":"2026-08-10T05:49:16","modified_gmt":"2026-08-10T09:49:16","slug":"danielle-puceta","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/","title":{"rendered":"Danielle Puceta"},"excerpt":{"rendered":"

Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in […]<\/p>\n","protected":false},"template":"","class_list":["post-1280","sb_speaker","type-sb_speaker","status-publish","hentry"],"acf":[],"yoast_head":"\nDanielle Puceta<\/title>\n<meta name=\"description\" content=\"Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in the U.S. With more than 15 years\u201a\u00c4\u00f4 experience driving innovation at the intersection of technology, marketing, and commercial growth, Danielle has held senior leadership roles at Freeman, DoubleDutch, and American Express. At Emerald, she has significantly expanded the company\u201a\u00c4\u00f4s first-party subscriber base and led the rollout of AI tools to supercharge content creation and campaign efficiency. Her remit spans P&L ownership for ecommerce platforms, go-to-market execution, and embedding AI across editorial, sales, and operations. Danielle brings a unique perspective on how digital strategy, workflow automation, and AI experimentation are reshaping B2B marketing performance \u201a\u00c4\u00ee and what it takes to future-proof teams, tools, and tactics in today\u201a\u00c4\u00f4s fast-moving landscape\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Danielle Puceta\" \/>\n<meta property=\"og:description\" content=\"Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in the U.S. With more than 15 years\u201a\u00c4\u00f4 experience driving innovation at the intersection of technology, marketing, and commercial growth, Danielle has held senior leadership roles at Freeman, DoubleDutch, and American Express. At Emerald, she has significantly expanded the company\u201a\u00c4\u00f4s first-party subscriber base and led the rollout of AI tools to supercharge content creation and campaign efficiency. Her remit spans P&L ownership for ecommerce platforms, go-to-market execution, and embedding AI across editorial, sales, and operations. Danielle brings a unique perspective on how digital strategy, workflow automation, and AI experimentation are reshaping B2B marketing performance \u201a\u00c4\u00ee and what it takes to future-proof teams, tools, and tactics in today\u201a\u00c4\u00f4s fast-moving landscape\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/\" \/>\n<meta property=\"og:site_name\" content=\"Advertising Week New York 2026\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/danielle-puceta\\\/4321\\\/\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/danielle-puceta\\\/4321\\\/\",\"name\":\"Danielle Puceta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#website\"},\"datePublished\":\"2026-08-10T09:49:16+00:00\",\"description\":\"Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in the U.S. With more than 15 years\u201a\u00c4\u00f4 experience driving innovation at the intersection of technology, marketing, and commercial growth, Danielle has held senior leadership roles at Freeman, DoubleDutch, and American Express. At Emerald, she has significantly expanded the company\u201a\u00c4\u00f4s first-party subscriber base and led the rollout of AI tools to supercharge content creation and campaign efficiency. Her remit spans P&L ownership for ecommerce platforms, go-to-market execution, and embedding AI across editorial, sales, and operations. Danielle brings a unique perspective on how digital strategy, workflow automation, and AI experimentation are reshaping B2B marketing performance \u201a\u00c4\u00ee and what it takes to future-proof teams, tools, and tactics in today\u201a\u00c4\u00f4s fast-moving landscape\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/danielle-puceta\\\/4321\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/danielle-puceta\\\/4321\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/danielle-puceta\\\/4321\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Speakers\",\"item\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Danielle Puceta\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#website\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/\",\"name\":\"Advertising Week New York 2026\",\"description\":\"Advertising Week New York 2026 \u2013 October 5-8, 2026 \u2013 The Premier Marketing Event in the World Returns to New York\",\"publisher\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#organization\",\"name\":\"Advertising Week New York 2026\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/07\\\/newyork-logo.png\",\"contentUrl\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/07\\\/newyork-logo.png\",\"width\":444,\"height\":120,\"caption\":\"Advertising Week New York 2026\"},\"image\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Danielle Puceta","description":"Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in the U.S. With more than 15 years\u201a\u00c4\u00f4 experience driving innovation at the intersection of technology, marketing, and commercial growth, Danielle has held senior leadership roles at Freeman, DoubleDutch, and American Express. At Emerald, she has significantly expanded the company\u201a\u00c4\u00f4s first-party subscriber base and led the rollout of AI tools to supercharge content creation and campaign efficiency. Her remit spans P&L ownership for ecommerce platforms, go-to-market execution, and embedding AI across editorial, sales, and operations. Danielle brings a unique perspective on how digital strategy, workflow automation, and AI experimentation are reshaping B2B marketing performance \u201a\u00c4\u00ee and what it takes to future-proof teams, tools, and tactics in today\u201a\u00c4\u00f4s fast-moving landscape","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Danielle Puceta","og_description":"Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in the U.S. With more than 15 years\u201a\u00c4\u00f4 experience driving innovation at the intersection of technology, marketing, and commercial growth, Danielle has held senior leadership roles at Freeman, DoubleDutch, and American Express. At Emerald, she has significantly expanded the company\u201a\u00c4\u00f4s first-party subscriber base and led the rollout of AI tools to supercharge content creation and campaign efficiency. Her remit spans P&L ownership for ecommerce platforms, go-to-market execution, and embedding AI across editorial, sales, and operations. Danielle brings a unique perspective on how digital strategy, workflow automation, and AI experimentation are reshaping B2B marketing performance \u201a\u00c4\u00ee and what it takes to future-proof teams, tools, and tactics in today\u201a\u00c4\u00f4s fast-moving landscape","og_url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/","og_site_name":"Advertising Week New York 2026","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/","name":"Danielle Puceta","isPartOf":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#website"},"datePublished":"2026-08-10T09:49:16+00:00","description":"Danielle Puceta is Chief Digital Officer at Emerald, where she leads digital transformation across media, ecommerce, and marketing operations for one of the largest B2B events and content businesses in the U.S. With more than 15 years\u201a\u00c4\u00f4 experience driving innovation at the intersection of technology, marketing, and commercial growth, Danielle has held senior leadership roles at Freeman, DoubleDutch, and American Express. At Emerald, she has significantly expanded the company\u201a\u00c4\u00f4s first-party subscriber base and led the rollout of AI tools to supercharge content creation and campaign efficiency. Her remit spans P&L ownership for ecommerce platforms, go-to-market execution, and embedding AI across editorial, sales, and operations. Danielle brings a unique perspective on how digital strategy, workflow automation, and AI experimentation are reshaping B2B marketing performance \u201a\u00c4\u00ee and what it takes to future-proof teams, tools, and tactics in today\u201a\u00c4\u00f4s fast-moving landscape","breadcrumb":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/danielle-puceta\/4321\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/"},{"@type":"ListItem","position":2,"name":"Speakers","item":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/"},{"@type":"ListItem","position":3,"name":"Danielle Puceta"}]},{"@type":"WebSite","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#website","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/","name":"Advertising Week New York 2026","description":"Advertising Week New York 2026 \u2013 October 5-8, 2026 \u2013 The Premier Marketing Event in the World Returns to New York","publisher":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#organization","name":"Advertising Week New York 2026","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#\/schema\/logo\/image\/","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/newyork-logo.png","contentUrl":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/newyork-logo.png","width":444,"height":120,"caption":"Advertising Week New York 2026"},"image":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/speakers\/1280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/types\/sb_speaker"}],"wp:attachment":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/media?parent=1280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}