{"id":1578,"date":"2026-08-10T05:53:14","date_gmt":"2026-08-10T09:53:14","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/sean-claessen\/"},"modified":"2026-08-10T05:53:14","modified_gmt":"2026-08-10T09:53:14","slug":"sean-claessen","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/sean-claessen\/5061\/","title":{"rendered":"Sean Claessen"},"excerpt":{"rendered":"<p>When Sean Claessen solves for X, he always asks why. With relentless curiosity, he fuses creativity and analytics, evolving strategy to link finances, data, and design thinking. 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