{"id":1599,"date":"2026-08-10T05:53:14","date_gmt":"2026-08-10T09:53:14","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/kate-wik\/"},"modified":"2026-08-10T05:53:14","modified_gmt":"2026-08-10T09:53:14","slug":"kate-wik","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/kate-wik\/4653\/","title":{"rendered":"Kate Wik"},"excerpt":{"rendered":"<p>Kate is the Chief Marketing Officer for the Las Vegas Convention and Visitors Authority (LVCVA), the destination marketing organization that promotes and attracts tourism, conventions, sports, and special events to [&hellip;]<\/p>\n","protected":false},"template":"","class_list":["post-1599","sb_speaker","type-sb_speaker","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Kate Wik<\/title>\n<meta name=\"description\" content=\"Kate is the Chief Marketing Officer for the Las Vegas Convention and Visitors Authority (LVCVA), the destination marketing organization that promotes and attracts tourism, conventions, sports, and special events to Southern Nevada. 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