{"id":1940,"date":"2026-08-10T05:54:05","date_gmt":"2026-08-10T09:54:05","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/"},"modified":"2026-08-10T05:54:05","modified_gmt":"2026-08-10T09:54:05","slug":"leo-oconnor","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/","title":{"rendered":"Leo O’Connor"},"excerpt":{"rendered":"

Leo O’Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, […]<\/p>\n","protected":false},"template":"","class_list":["post-1940","sb_speaker","type-sb_speaker","status-publish","hentry"],"acf":[],"yoast_head":"\nLeo O'Connor<\/title>\n<meta name=\"description\" content=\"Leo O'Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, pricing, programmatic sales, and platform partnerships with SSPs, DSPs, and Commerce Platforms (RMN, shopper).\u201a\u00c4\u00d8\u201a\u00c4\u00d8Additionally, he advises Paramount distribution teams on ad partnership terms and works closely with marketing & communications on trade marketing efforts for Paramount Advertising.\u201a\u00c4\u00d8 O'Connor joined the company under Viacom in 2006, and has held roles in yield management, ad sales, pricing & inventory, and platform partnerships. In a prior life, he worked in yield management and pricing in the airline industry. He holds a degree in Mathematics and Economics from the University of Notre Dame.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leo O'Connor\" \/>\n<meta property=\"og:description\" content=\"Leo O'Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, pricing, programmatic sales, and platform partnerships with SSPs, DSPs, and Commerce Platforms (RMN, shopper).\u201a\u00c4\u00d8\u201a\u00c4\u00d8Additionally, he advises Paramount distribution teams on ad partnership terms and works closely with marketing & communications on trade marketing efforts for Paramount Advertising.\u201a\u00c4\u00d8 O'Connor joined the company under Viacom in 2006, and has held roles in yield management, ad sales, pricing & inventory, and platform partnerships. In a prior life, he worked in yield management and pricing in the airline industry. He holds a degree in Mathematics and Economics from the University of Notre Dame.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/\" \/>\n<meta property=\"og:site_name\" content=\"Advertising Week New York 2026\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/leo-oconnor\\\/4750\\\/\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/leo-oconnor\\\/4750\\\/\",\"name\":\"Leo O'Connor\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#website\"},\"datePublished\":\"2026-08-10T09:54:05+00:00\",\"description\":\"Leo O'Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, pricing, programmatic sales, and platform partnerships with SSPs, DSPs, and Commerce Platforms (RMN, shopper).\u201a\u00c4\u00d8\u201a\u00c4\u00d8Additionally, he advises Paramount distribution teams on ad partnership terms and works closely with marketing & communications on trade marketing efforts for Paramount Advertising.\u201a\u00c4\u00d8 O'Connor joined the company under Viacom in 2006, and has held roles in yield management, ad sales, pricing & inventory, and platform partnerships. In a prior life, he worked in yield management and pricing in the airline industry. He holds a degree in Mathematics and Economics from the University of Notre Dame.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/leo-oconnor\\\/4750\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/leo-oconnor\\\/4750\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/leo-oconnor\\\/4750\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Speakers\",\"item\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/speakers\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Leo O’Connor\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#website\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/\",\"name\":\"Advertising Week New York 2026\",\"description\":\"Advertising Week New York 2026 \u2013 October 5-8, 2026 \u2013 The Premier Marketing Event in the World Returns to New York\",\"publisher\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#organization\",\"name\":\"Advertising Week New York 2026\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/07\\\/newyork-logo.png\",\"contentUrl\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/07\\\/newyork-logo.png\",\"width\":444,\"height\":120,\"caption\":\"Advertising Week New York 2026\"},\"image\":{\"@id\":\"https:\\\/\\\/kinsta-stag-advertisingweek.md-staging.com\\\/awnewyork-2026\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Leo O'Connor","description":"Leo O'Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, pricing, programmatic sales, and platform partnerships with SSPs, DSPs, and Commerce Platforms (RMN, shopper).\u201a\u00c4\u00d8\u201a\u00c4\u00d8Additionally, he advises Paramount distribution teams on ad partnership terms and works closely with marketing & communications on trade marketing efforts for Paramount Advertising.\u201a\u00c4\u00d8 O'Connor joined the company under Viacom in 2006, and has held roles in yield management, ad sales, pricing & inventory, and platform partnerships. In a prior life, he worked in yield management and pricing in the airline industry. He holds a degree in Mathematics and Economics from the University of Notre Dame.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Leo O'Connor","og_description":"Leo O'Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, pricing, programmatic sales, and platform partnerships with SSPs, DSPs, and Commerce Platforms (RMN, shopper).\u201a\u00c4\u00d8\u201a\u00c4\u00d8Additionally, he advises Paramount distribution teams on ad partnership terms and works closely with marketing & communications on trade marketing efforts for Paramount Advertising.\u201a\u00c4\u00d8 O'Connor joined the company under Viacom in 2006, and has held roles in yield management, ad sales, pricing & inventory, and platform partnerships. In a prior life, he worked in yield management and pricing in the airline industry. He holds a degree in Mathematics and Economics from the University of Notre Dame.","og_url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/","og_site_name":"Advertising Week New York 2026","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/","name":"Leo O'Connor","isPartOf":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#website"},"datePublished":"2026-08-10T09:54:05+00:00","description":"Leo O'Connor currently serves as EVP Streaming, Paramount Advertising. \u201a\u00c4\u00d8In this role, he leads the digital go-to-market and platform strategy across direct sales, programmatic and commerce lanes. \u201a\u00c4\u00d8Scope includes product, pricing, programmatic sales, and platform partnerships with SSPs, DSPs, and Commerce Platforms (RMN, shopper).\u201a\u00c4\u00d8\u201a\u00c4\u00d8Additionally, he advises Paramount distribution teams on ad partnership terms and works closely with marketing & communications on trade marketing efforts for Paramount Advertising.\u201a\u00c4\u00d8 O'Connor joined the company under Viacom in 2006, and has held roles in yield management, ad sales, pricing & inventory, and platform partnerships. In a prior life, he worked in yield management and pricing in the airline industry. He holds a degree in Mathematics and Economics from the University of Notre Dame.","breadcrumb":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/leo-oconnor\/4750\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/"},{"@type":"ListItem","position":2,"name":"Speakers","item":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/"},{"@type":"ListItem","position":3,"name":"Leo O’Connor"}]},{"@type":"WebSite","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#website","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/","name":"Advertising Week New York 2026","description":"Advertising Week New York 2026 \u2013 October 5-8, 2026 \u2013 The Premier Marketing Event in the World Returns to New York","publisher":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#organization","name":"Advertising Week New York 2026","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#\/schema\/logo\/image\/","url":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/newyork-logo.png","contentUrl":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/newyork-logo.png","width":444,"height":120,"caption":"Advertising Week New York 2026"},"image":{"@id":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/speakers\/1940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/types\/sb_speaker"}],"wp:attachment":[{"href":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/wp-json\/wp\/v2\/media?parent=1940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}