{"id":1981,"date":"2026-08-10T05:54:11","date_gmt":"2026-08-10T09:54:11","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/james-ngo\/"},"modified":"2026-08-10T05:54:11","modified_gmt":"2026-08-10T09:54:11","slug":"james-ngo","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/james-ngo\/4513\/","title":{"rendered":"James Ngo"},"excerpt":{"rendered":"<p>James Ngo is Executive Vice President of Franchise Management at Legendary Entertainment, where he drives strategies to expand revenue for Legendary IPs across film, television, and digital. He oversees Interactive, [&hellip;]<\/p>\n","protected":false},"template":"","class_list":["post-1981","sb_speaker","type-sb_speaker","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>James Ngo<\/title>\n<meta name=\"description\" content=\"James Ngo is Executive Vice President of Franchise Management at Legendary Entertainment, where he drives strategies to expand revenue for Legendary IPs across film, television, and digital. He oversees Interactive, Location Based Entertainment, Consumer Products, and Promotions &amp; Partnerships globally, managing relationships with partners such as Toho, The Pok\u221a\u00a9mon Company, and Herbert Properties. At Legendary, he has led major 360 programs for the Monsterverse, Pacific Rim, Pok\u221a\u00a9mon Detective Pikachu, and built the Dune franchise from the ground up. 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He oversees Interactive, Location Based Entertainment, Consumer Products, and Promotions &amp; Partnerships globally, managing relationships with partners such as Toho, The Pok\u221a\u00a9mon Company, and Herbert Properties. At Legendary, he has led major 360 programs for the Monsterverse, Pacific Rim, Pok\u221a\u00a9mon Detective Pikachu, and built the Dune franchise from the ground up. Previously, Ngo spent nearly a decade at Fremantle, overseeing licensing and branding for American Idol, America\u201a\u00c4\u00f4s Got Talent, The X-Factor, The Price Is Right, and Family Feud. 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