{"id":2101,"date":"2026-08-10T05:54:25","date_gmt":"2026-08-10T09:54:25","guid":{"rendered":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/sean-wright\/"},"modified":"2026-08-10T05:54:25","modified_gmt":"2026-08-10T09:54:25","slug":"sean-wright","status":"publish","type":"sb_speaker","link":"https:\/\/kinsta-stag-advertisingweek.md-staging.com\/awnewyork-2026\/speakers\/sean-wright\/5064\/","title":{"rendered":"Sean Wright"},"excerpt":{"rendered":"<p>Sean Wright is a highly respected leader in media insights and analytics with over a decade of experience spanning business, government, non-profits, and higher education. 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