Brand Innovation at the Crossroads of Culture and Technology
From Advertising Week Europe 2025
Discover how brands are redefining innovation by blending culture and technology to drive meaningful engagement. Nomad Foods will share how they’re navigating the evolving landscape of tech-driven consumer engagement in retail and food, Jägermeister will explore how culture and technology are influencing the future of socializing and Standard Chartered will reveal how they’re harnessing cultural insights and cutting-edge technology to transform finance.
You May Also Like
Identity’s Next Challenge: Why Accuracy Matters More Than Ever
The past several years have produced a wave of innovation focused on preserving addressability as signals became more fragmented and difficult to access. But preserving addressability was only the first challenge.
If Your Brand Isn’t Showing up in YouTube Search, It’s Already Falling Behind
By Jackie Swansburg Paulino, CPO, Pixability The Race to Win AI Search Begins on YouTube For years, brands have thought about YouTube primarily as a video platform- a place to […]
Outcomes Are Not a Buzzword. But We’re Treating Them Like One.
By Ryan Schaumburg, PadSquad Every few years, advertising finds a new word to rally around. For a while, in the early days, it was reach. Then it was attention. Now […]
