TRAVEL
iconic mascots they know and love, those they might have forgotten about, and some they might not have heard of before, but
are excited for the introduction.
FEATURED
AI Is Amazing. Your Ads About It Still Have to Be True.
In recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn’t) talk about AI. Here are four lessons from those cases.
What the Trust Recession Means for Advertisers
Consumers already have more information than they know what to do with, so adding another marketing message rarely solves the problem.
Making Room to Think
AI as a tool versus agentic AI, looking at it like a Pixar movie, and embracing the culture shift that comes with it all.
LATEST
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AI Is Amazing. Your Ads About It Still Have to Be True.
In recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn’t) talk about AI. Here are four lessons from those cases. -
What the Trust Recession Means for Advertisers
Consumers already have more information than they know what to do with, so adding another marketing message rarely solves the problem. -
Making Room to Think
AI as a tool versus agentic AI, looking at it like a Pixar movie, and embracing the culture shift that comes with it all.
LATESt
-
AI Is Amazing. Your Ads About It Still Have to Be True.
In recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn’t) talk about AI. Here are four lessons from those cases.
-
What the Trust Recession Means for Advertisers
Consumers already have more information than they know what to do with, so adding another marketing message rarely solves the problem.
-
Making Room to Think
AI as a tool versus agentic AI, looking at it like a Pixar movie, and embracing the culture shift that comes with it all.
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AI Optimization Can Scale the Wrong Strategy Faster Than Ever
The marketer’s job is to understand which signals still represent human intent, which signals reflect machine activity and which signals reveal how the brand is being interpreted in the market.
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Why Gaming Audiences Are Becoming Harder to Reach – and Easier to Lose
Building lasting engagement requires more than visibility alone; it requires curation and a long-term strategy.
TRAVEL SESSIONS
AI Is Amazing. Your Ads About It Still Have to Be True.
In recent decisions involving companies in different industries, NAD has sketched out a practical roadmap for how advertisers should (and shouldn’t) talk about AI. Here are four lessons from those cases.
What the Trust Recession Means for Advertisers
Consumers already have more information than they know what to do with, so adding another marketing message rarely solves the problem.
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As the reality of a soon-to-be cookieless world sets in for publishers, all eyes are on the need to diversify revenue streams and forge deeper connections with readers through insights gleaned from first-party data. -
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Brand Loyalty and the Gen Z Traveler: Lessons from the Marriott Bonvoy Bold Card
From Asia to Alaska, Gen Z loves to travel. With an emphasis on experiences over materialism and often lacking brand loyalty, Gen Z focuses on living life on its own terms. -
Retrain Travel: How Amtrak is Building for the Next Generation
The discussion centers on Amtrak’s strategy to reposition train travel as a cutting-edge, tech-enabled experience. Panelists delve into the challenges of reshaping public perception around travel, aiming to transform it […] -
Mother’s Day and Agency Life
In the business world, Mother’s Day has become a time to critically reflect on the gap that still exists in creating a supportive culture and opportunity for working moms. -
Mother May I Keep My Job?
Moms in the workplace shape the future every day, whether it’s at their job or at home, growing future leaders and innovators. Working moms are more than just “mommy” or “boss”. They’re superheroes. -
Writing An Article For Advertising Week
As a valued partner, we appreciate you being a part of the Advertising Week family and invite you to join and contribute to our digital media platform. Think of our […] -
AWMoms: Karina Vasquez
AWMoms is a committee of moms supported by Advertising Week who work inside and outside of the home; for themselves, for organizations, corporations and for their families. -
AWMoms: Lainie Mulvey
AWMoms is a committee of moms supported by Advertising Week who work inside and outside of the home; for themselves, for organizations, corporations and for their families. -
AWMoms Q&A with Gina Garrubbo, CEO, National Public Media
As part of our ongoing commitment to telling the stories of industry mothers, we spoke with Gina Garrubbo, single mother and CEO of National Public Media.