Ford’s vision, to accelerate change by focusing on the data created outside the four doors of the vehicle, is ushering a new era within the 100+ year old company. Hear from Suzy Deering, Ford’s Global Chief Marketing Officer, and her approach to driving transformation through marketing.
Identity’s Next Challenge: Why Accuracy Matters More Than Ever
The past several years have produced a wave of innovation focused on preserving addressability as signals became more fragmented and difficult to access. But preserving addressability was only the first challenge.
