Hear from Sajal Kohli, Senior Partner and Head of Retail & CPG practices at McKinsey on lessons other markets can learn from retail reopening in APAC, the future role of stores, and advice he’s giving his clients on how to be ready for the future of retail.
Identity’s Next Challenge: Why Accuracy Matters More Than Ever
The past several years have produced a wave of innovation focused on preserving addressability as signals became more fragmented and difficult to access. But preserving addressability was only the first challenge.