Real Artists, Virtual Performances – the Future of Fandom is Here
What do Travis Scott, Daft Punk and Abba have in common? In addition to their legions of fans, they’re all using virtual performances to reach their fan base and expand their creative impact. Join Vivek Tiwary of Tiwary Entertainment Group, producers of plays with music giants like Jagged Little Pill (Alannis Morisette), American Idiot (Green Day), and Hamlet Hail to the Thief (Thom Yorke of Radiohead) among others, to discuss the state of virtual performances and the new Digital Artist Capture project, the ARK. Vivek will discuss working with talented artists, where the industry is going, and the ways brands and sponsors can begin planning to partner to reach their fan bases across the virtual world.
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