Join Katie as she explores the realities of AI with Tessa Burg, CTO of Mod Op, including the biggest misconceptions, the pressure to adapt, the opportunities and limitations, along with practical insights on how to stay ahead in a fast-moving landscape while using AI to empower, not replace, teams.
Identity’s Next Challenge: Why Accuracy Matters More Than Ever
The past several years have produced a wave of innovation focused on preserving addressability as signals became more fragmented and difficult to access. But preserving addressability was only the first challenge.



