Join us for an exclusive conversation with Amazon Ads and Prime Video leadership as they discuss the intersection of premium content and democratized access to live sports advertising. Amy McDevitt moderates this discussion with Danielle Carney and Jared Stacy, exploring how Amazon’s dual strength in production and ad tech is reshaping the sports advertising landscape.
With the race to own more sports rights and the most coveted match-ups, streaming has become the new battleground for attention in the television landscape. Top leaders in this space share their gameplans and perspectives on the landscape, ad tech, brand opportunities and future.
With the race to own more sports rights and the most coveted match-ups, streaming has become the new battleground for attention in the television landscape. Top leaders in this space share their gameplans and perspectives on the landscape, ad tech, brand opportunities and future.
Success in today’s crowded sports economy is about more than logos on jerseys, it’s about tapping into cultural moments that deepen fan connections and drive business growth. Hear how collaborations between Samsung, TNT Sports, and Unrivaled are reshaping engagement around women’s sports. Discover how technology, media, and brand strategy intersect to amplify the women’s game and create new models for cultural relevance and impact as the groundbreaking Unrivaled gears up for Season 2.
The session will explore what it truly takes for creators, brands, platforms, and leagues to connect with audiences in meaningful ways.
From creator-led ventures to breakthrough performance products and established household names, the business of sports has never been more diverse-or more dynamic. This session brings together Jesser’s Bucketsquad, Stand+ performance footwear and JP Morgan Chase to explore how brands are built and scaled across today’s sports ecosystem. From creators shaping fandom to how innovation is fueling new performance categories, and how traditional players and financial leaders are adapting to meet fans and consumers in fresh, culturally relevant ways.
Community is at the core of everything Taco Bell does. In fact, it’s a primary KPI. Taco Bell’s head of Social and PR shares how they set up their internal team and agency partners to set, identify and take quick action on trends to support their fans from the Student Sections to communities of all sizes at the speed of culture.
