The best advertising doesn’t interrupt-it connects. As the industry grapples with signal loss, we’re at a turning point: either lean on intrusive data or embrace a more human approach. This session explores neuro-contextual advertising, a new era where technology mirrors the sophistication of the human brain to truly understand what an audience cares about.
Hear from a panel of experts on how we’re moving from targeting to understanding by leveraging the core principles of neuroscience.