Peter Sternberg is the Director of Consumer Marketing at Fidium (formerly known as
Consolidated Communications), where he oversees multi-channel campaigns across digital,
traditional, and retail channels to drive Fidium’s creative vision and go-to-market strategy.
Utilizing two decades’ worth of experience in the telecommunications industry, Peter has honed
his ability to bend data-driven insights with storytelling that inspires loyalty and growth. He has
been pivotal in ensuring that Fidium’s recent rebrand is not just a new name, but a reflection of
the company’s commitment to a more connected future for employees, customers, and
communities.
His leadership has transformed its marketing approach to lead with customer experiences rather
than speed and feeds, resulting in deeper connections with customers, measurable business
results, and an expansion of Fidum’s presence in new markets.
Join the senior marketers from Fidium and creative hot-shop Bray & Co as they share how their partnership has in a short time produced record results for the Fidium business, all centered around a creative approach that broke the category mold and produced one of the most effective campaigns of the year.
