From Loyalty to Retail Media: How Loblaw Is Reimagining the Store
Interview with Lauren Steinberg, EVP & Chief Digital Officer, Loblaw
With 2,500+ stores and Canada’s #1 loyalty program, Loblaw is redefining the future of in-store retail media. Lauren Steinberg, EVP & CDO, leads Loblaw Advance‚Ñ¢ and PC Optimum‚Ñ¢, driving digital, media, and loyalty innovation with a team of 800+. Hear how she’s positioning Canada’s largest retailer to become a global force in retail media.