AI and the New Rules of Connectivity: Rewriting the Consumer Journey

Tech Stage

AI is rapidly transforming how consumers discover, evaluate, and engage with brands. As more journeys begin and end within AI platforms, marketers must rethink how and where they connect with audiences. This panel brings together leaders building the future of AI and search to explore shifting consumer behaviors and where ad innovation is heading. Get insights into today’s cutting edge – and what’s coming next.

Speakers

Key Takeaways

  1. 1.Learn about new ad formats and integrations in emerging AI platforms, straight from the platforms.
  2. 2.Learn how AI is reshaping customer intent and decisionmaking across their journeys, and what this means for marketers.
  3. 3.Understand how to reflect this evolution in marketing strategies.
Presented byLiveRamp