The holiday rush can make or break your year. Win Q4 with TikTok through peer-proven tactics and automated solutions that turn attention into measurable growth. Hear real-world success stories from advertisers like you and walk away with a no-fluff checklist you can activate immediately, plus fresh insights on measurement and attribution to prove ROI and future-proof your brand for 2026 and beyond.
In the age of AI, ad management platforms are evolving from simple execution tools into full-fledged growth engines. No longer limited to campaign setup and reporting, today’s platforms can recommend winning strategies, optimize performance in real time, generate creative assets, and automate day-to-day operations.
In an era of fragmented attention and infinite content, premium video remains one of the most effective tools for marketers to build brands, shape perception, and drive results. We’ll explore how the foundational principles of marketing-like capturing quality attention, building long-term memory structures, and driving emotional connection-are amplified through premium video and demonstrate why not all video is created equal-and how investing in trusted, high-quality content delivers measurable outcomes across the funnel.
Media Cartographer / provocateur Evan Shapiro and Creator Pied Piper Shira Lazar are joined on stage by one of the founders of creator platform and film distributor, FilmHub, to unveil their Map of The Creator Economy – sizing the landscape of the next generation of Media.
This interview explores how the most overlooked part of the consumer journey – the point of payment – can become a powerful lever for building trust and loyalty through seamless, secure experiences consumers can count on.
What do today’s most innovative creators bring to the table? In this live challenge, creators have just 7 days to take an Adobe brief, create a concept, and pitch their ideas live to a panel of brand and influencer experts. The winner will receive a *$25,000 brand deal with Adobe.
Get a rare glimpse into what makes a winning pitch through live feedback and see one idea become a real Adobe campaign. Who wins the partnership, and who will home lessons?
What separates good marketers from great ones? It’s not just data, creativity, or even strategy – it’s an unmatched understanding of their customers. This interview explores why the most effective marketing teams don’t just study customer behavior; they design their own workflows, processes, and decision-making frameworks around it.
