Uncomfortable Conversation. The Next Era of the CMO

Scale Up Lounge

Is it Time to Redefine the Role? The remit of the modern marketing leader is expanding rapidly – and so are the expectations from boards, CEOs, and teams. Once seen primarily as brand stewards and storytellers, today’s CMOs are being called to do much more: drive innovation, shape customer experience, unlock new revenue streams, and lead with data-driven foresight.

Speakers

Key Takeaways

  1. 1.Have the chance to share your own challenge and story in an open environment
  2. 2.Expect sharp insights, bold opinions, and a reimagining of what leadership in marketing truly looks like
  3. 3.Our speakers will share their uncomfortable truths, spark provocative debate and step outside their comfort zone
Presented byThe Marketing Society