Pouring Purpose: How Asani Swann Is Blending Culture, Business, and the World of Wine

Marketplace Stage

    Asani Swann has spent more than 20 years building bridges between sports, entertainment, and culture. Now, as Co-Founder of VII(N) The Seventh Estate, she’s bringing that same innovative spirit to the world of wine – redefining what leadership, inclusivity, and brand storytelling look like in a centuries-old industry.

    In this conversation, Asani shares her journey from sports executive to vintner and entrepreneur, the vision behind VII(N), and how she’s using business as a force for connection and cultural representation. From partnerships with global brands to building a modern wine company rooted in purpose, Asani offers an inside look at how passion, strategy, and authenticity can create something timeless.

    Speakers

    Presented byAdvertising Week