The New Power Consumers: Gen Z, Gen Alpha, and the Future of Brand Loyalty

Marketplace Stage

How modern CEOs are shaping tomorrow’s markets and navigating the toughest consumer markets in the industry. Marc Elrick CEO & Founder of BYOMA, Jackie Aina CEO & Co Founder of FORVR MOOD and Rachel Jonas Gilman CEO of Mane take the stage to share how their visionary brands are marketing to future consumers; rethinking the rules to win across multi-generational shoppers.

Speakers

Key Takeaways

  1. 1.How to compete in the ever-changing marketing landscape
  2. 2.Understanding what drives Gen Z and Gen Alpha
  3. 3.Loyalty with the newest consumers
Presented byAdvertising Week