The Wizard of Oz at Sphere: We’re Off to See The Wizard

Creativity Stage

The Wizard of Oz at Sphere is a new fully immersive experience in Las Vegas that is redefining experiential storytelling. Using Sphere’s cutting-edge technologies, audiences are transported, making them feel – for the first time – like they have stepped inside the timeless story, from the moment they first approach the venue to when they walk out the doors. Hear from members of the Sphere team in a candid conversation on the inspiration, challenges, and innovations that went into creating this first-of-its-kind experience.

Speakers

Key Takeaways

  1. 1.How strategic partnerships can drive business and brand value
  2. 2.How creativity can push technology forward, including AI
  3. 3.How immersive storytelling forges deeper connections with audiences
Presented byAdvertising Week